Privacy Policy

At Upvert (“we,” “us,” or “our”), we respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services, including our popup builder platform (“Services”). Effective as of 10/2/2025.

By using our Services, you agree to the collection and use of information in accordance with this policy

1. Information We Collect

We collect the following types of personal data:

User Data: Information you provide when you create an account with us, such as your name, email address, and payment information.
End-User Data: Personal data collected through the popups you create and embed on your websites, such as email addresses, phone numbers, or other information submitted by your visitors.
Technical Data: Information automatically collected when you use our Services, including IP addresses, browser type, device information, and usage logs.
Cookies and Tracking: We use cookies and similar technologies to improve your experience. See our Cookie Policy for details.

2. How We Use Your Data

We process personal data for the following purposes:

To provide and maintain our Services.
To communicate with you about your account and our Services.
To process payments.
To comply with legal obligations.
To improve and analyze usage of our platform.
To ensure security and prevent fraud.

3. Legal Basis for Processing (For EEA and UK Users)

We process your personal data based on one or more of the following legal grounds:

Performance of a contract: to provide the Services you requested.
Consent: where you have given explicit permission.
Legitimate interests: for improving our Services and ensuring security.
Compliance with legal obligations.

4. Data Sharing and Transfers

We do not sell your personal data. We may share your data with:

Service providers and sub-processors who help us operate and improve the Services (e.g., hosting providers, payment processors).
Law enforcement or regulators when required by law.

Some of these third parties may be located outside your country, including in the United States. We ensure appropriate safeguards are in place for international data transfers, such as Standard Contractual Clauses.

5. Data Retention

We retain your personal data only as long as necessary to provide the Services, comply with legal obligations, resolve disputes, and enforce agreements.

6. Your Rights

If you are located in the European Economic Area (EEA) or the United Kingdom, you have the following rights regarding your personal data:

Access your data.
Request correction or deletion.
Object to or restrict processing.
Withdraw consent at any time (where processing is based on consent).
Data portability.
Lodge a complaint with a supervisory authority.

To exercise these rights, please contact us at support@upvert.io.

7. Security

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, disclosure, alteration, or destruction.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the new policy on our website and updating the “Effective Date” above.

9. Contact us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

‍Upvert LLC
101 North First Avenue Suite 2325 PMB1050
Phoenix, AZ 85003
United States
support@upvert.io

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